The International Customer Experience Awards 2020

Back with a bang for 2020 – the International Customer Experience Awards. A truly global programme, with entrants from all over the world, these awards celebrate the incredible work done by CX professionals from companies large and small.

Have you created a new learning programme that will transform your customer proposition? Perhaps you’ve found a new way to engage customers online to make things easier for them? Maybe the global Coronavirus pandemic has led to a revolution of your culture that’s benefitting employees and staff alike?

However your business is delivering an exceptional customer experience, why not start celebrating your successes and find out more about the awards on offer?

With a coveted Gold Awards Trust Mark from the Independent Awards Standards Council for the second year running, The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.

The ICXA entries come in two halves. You get 50% of the marks available based on your written entry and the other half come from your live entry presentation on finals day if you’re shortlisted. The 19th November event was originally planned to be held in Amsterdam, but due to the ongoing public health situation, all presentations and judging will now take place online throughout the day, followed by an online awards ceremony in the evening.

With 17 different categories to choose from, including ‘Employee Empowerment’ and ‘Most Effective Customer Experience on Social Media’ and new for 2020, ‘Customer-centric culture – remote’ – ideal for organisations that cannot attend the awards in person, there’s sure to be one perfect for you. Read on further to see how to put a high quality entry together and pick the perfect category for you.

How to enter

Fancy taking home the trophy for the Best Customer Experience Strategy or even Customer Experience Leaders or Team of the Year? Then you’ve got until 4th September 2020 to get your entry in. Your first entry fee is €599+VAT and any additional categories are charged at €299+VAT. If you can enter before 7th August 2020, you’ll qualify for the early bird deadline and save on entry fees.

Once you’ve registered and paid, you’ll be given access to an online entry portal where you’ll find the entry template. Entry forms have been simplified this year, with most now requiring you to answer seven questions. These sections include how you went about planning and preparing for your initiative, what you hoped to achieve, stakeholder engagement, what made it innovative and creative, plus the all-important impact and benefits section.

As I mentioned, 50% of the overall entry scoring rides on that all-important the written entry. This can be pretty daunting when it comes to making a start. My advice is to ensure your entry is interesting! With more than 100 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.

The categories

The ICX Awards have 17 varied categories to take your pick from, you can find the full list of categories available here, but here’s a bit more information about some of the categories on offer:

“With more than 100 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.​”

“The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.”

Next steps?

Do any of these make you think “That’s us” or “We could win that”? With previous winners including Dell Technologies, Northern Gas Networks and HP Inc. – you could be joining high profile companies in the 2020 Hall of Fame.

Perhaps you are looking at the entry form and not knowing where to start? If so, then I recommend you let us help with the creation of your written submission. We’ve been helping businesses enter and win business awards, including successfully winning International Customer Experience Awards. Details of our award entry writing services can be found here.

I would be happy to give you a call to help you double check your chances of success and explain our pricing options. You can contact Boost via our contact form or email me directly via milly.bones@boost-awards.co.uk

I look forward to hearing from you.

Milly

The International Customer Experience Awards 2020

Back with a bang for 2020 – the International Customer Experience Awards. A truly global programme, with entrants from all over the world, these awards celebrate the incredible work done by CX professionals from companies large and small.

Have you created a new learning programme that will transform your customer proposition? Perhaps you’ve found a new way to engage customers online to make things easier for them? Maybe the global Coronavirus pandemic has led to a revolution of your culture that’s benefitting employees and staff alike?

However your business is delivering an exceptional customer experience, why not start celebrating your successes and find out more about the awards on offer?

With a coveted Gold Awards Trust Mark from the Independent Awards Standards Council for the second year running, The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.

The ICXA entries come in two halves. You get 50% of the marks available based on your written entry and the other half come from your live entry presentation on finals day if you’re shortlisted. The 19th November event was originally planned to be held in Amsterdam, but due to the ongoing public health situation, all presentations and judging will now take place online throughout the day, followed by an online awards ceremony in the evening.

“In its third year, the International Customer Experience Awards is leading the global CX momentum. Last year we had participants from 38 countries. It’s wonderful to be able to recognise outstanding CX from all around the world. In our customer tracker operated by Kantar we have an NPS rating of +72 so we are confident you will have an amazing experience. If you didn’t enter before, why not join in. If you joined us before I look forward to welcoming you again. This year we will also be providing an exceptional online awards experience from start to finish.”

Neil Skehel, CEO and Founder, Awards International

With 17 different categories to choose from, including ‘Employee Empowerment’ and ‘Most Effective Customer Experience on Social Media’ and new for 2020, ‘Customer-centric culture – remote’ – ideal for organisations that cannot attend the awards in person, there’s sure to be one perfect for you. Read on further to see how to put a high quality entry together and pick the perfect category for you.

How to enter

Fancy taking home the trophy for the Best Customer Experience Strategy or even Customer Experience Leaders or Team of the Year? Then you’ve got until 4th September 2020 to get your entry in. Your first entry fee is €599+VAT and any additional categories are charged at €299+VAT. If you can enter before 7th August 2020, you’ll qualify for the early bird deadline and save on entry fees.

Once you’ve registered and paid, you’ll be given access to an online entry portal where you’ll find the entry template. Entry forms have been simplified this year, with most now requiring you to answer seven questions. These sections include how you went about planning and preparing for your initiative, what you hoped to achieve, stakeholder engagement, what made it innovative and creative, plus the all-important impact and benefits section.

As I mentioned, 50% of the overall entry scoring rides on that all-important the written entry. This can be pretty daunting when it comes to making a start. My advice is to ensure your entry is interesting! With more than 100 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.

The categories

The ICX Awards have 17 varied categories to take your pick from, you can find the full list of categories available here, but here’s a bit more information about some of the categories on offer:

“With more than 100 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.​”

“The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.”

Next steps?

Do any of these make you think “That’s us” or “We could win that”? With previous winners including Dell Technologies, Northern Gas Networks and HP Inc. – you could be joining high profile companies in the 2020 Hall of Fame.

Perhaps you are looking at the entry form and not knowing where to start? If so, then I recommend you let us help with the creation of your written submission. We’ve been helping businesses enter and win business awards, including successfully winning International Customer Experience Awards. Details of our award entry writing services can be found here.

I would be happy to give you a call to help you double check your chances of success and explain our pricing options. You can contact Boost via our contact form or email me directly via milly.bones@boost-awards.co.uk

I look forward to hearing from you.

Milly