The International Customer Experience Awards 2026

Back bigger than ever for 2026 – the International Customer Experience Awards. A truly global program, with entrants from all over the world, these awards celebrate the incredible work done by CX professionals from companies large and small.

Have you created a new learning program that will transform your customer proposition? Perhaps you’ve found a smarter way to engage customers online and simplify their experience? Maybe rapid advances in AI and technology have driven a cultural shift that’s delivering real value for both employees and customers?

However your business is delivering an exceptional customer experience, why not start celebrating your successes and find out more about the awards on offer?

One of the reasons these awards continue to be both popular and credible is that The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.

The ICXA entries come in two halves. You get 50% of the marks available based on your written entry and the other half come from your live entry presentation on finals day if you’re shortlisted. This year the awards finals on October 28-29 will be a historic occasion – the largest ever collection of CX case studies! Hundreds of companies will be sharing their stories, building connections with each other and picking up ideas to implement in their own businesses. The awards finals will take place live online, allowing professionals from all over the world to come together with ease, while the ceremony will be hosted at the iconic Wembley Stadium in London on November 5 with more than 1000+ estimated attendees. 

This year’s ICXA has 27 categories, each celebrating a particular aspect of CX, DX or EX excellence. Categories are organized into five main sections:

• Customer Experience – celebrating the key elements of a world-class CX strategy, customer-centric culture, contact centre pioneers and more. 
• Digital Experience – recognizing particular industries and practices that are shaping the CX future at organizations transforming the industry through their use of tech and other digital innovations.
• Employee Experience – championing companies that pride themselves on making their employees enjoy their time at work. 
• Industry Specific – this section is to showcase the best in class in particular industries, such as telecoms and financial services. 
• CX Professionals – honoring individuals and teams who are essential for CX success. 

Read on further to see how to put a high quality entry together and pick the perfect category for you.

How to enter

Fancy taking home the trophy for the Best CX Strategy or even Best Place to Work or Team of the Year? Then you’ve got until August 21 2026 to get your entry in, with the submission deadline one week later on August 28. The standard first entry fee is £699+VAT or the four entries package is £2,599, but there are significant savings to be made if you enter before various deadlines. For example, enter before May 29 for super early bird rates (single entry £499/four entries package £1,799). Early bird rates are available until July 24 (single entry £599/four entries package £2,199) – but don’t worry you still have until Aug 28 to submit your entry, so a great way to save! 

Once you’ve registered and paid, you’ll be given access to an online entry portal where you’ll find the entry template. Entry forms have been simplified this year, with most now requiring you to answer seven questions. These sections include how you went about planning and preparing for your initiative, what you hoped to achieve, stakeholder engagement, what made it innovative and creative, plus the all-important impact and benefits section.

As I mentioned, 50% of the overall entry scoring rides on that all-important written entry. This can be pretty daunting when it comes to making a start. My advice is to ensure your entry is interesting! With more than 120 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.

The categories

The ICX Awards has 27 varied categories to take your pick from, you can find the full list of categories available here, but here’s a bit more information about some of the categories on offer:

“With more than 120 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.​”

Next steps?

Do any of these make you think “That’s us” or “We could win that”? With previous winners including Samsung Electronics, Cisco and AIB – you could be joining high profile companies in the 2026 Hall of Fame.

Perhaps you are looking at the entry form and not knowing where to start? If so, then I recommend you let us help with the creation of your written submission. We’ve been helping businesses enter and win business awards, including successfully winning International Customer Experience Awards. Details of our award entry writing services can be found here.

I would be happy to give you a call to help you double check your chances of success and explain our pricing options. You can contact Boost via our contact form or email me directly via milly.bones@boost-awards.co.uk

I look forward to hearing from you.

Milly

The International Customer Experience Awards 2026

Back bigger than ever for 2026 – the International Customer Experience Awards. A truly global program, with entrants from all over the world, these awards celebrate the incredible work done by CX professionals from companies large and small.

Have you created a new learning program that will transform your customer proposition? Perhaps you’ve found a smarter way to engage customers online and simplify their experience? Maybe rapid advances in AI and technology have driven a cultural shift that’s delivering real value for both employees and customers?

However your business is delivering an exceptional customer experience, why not start celebrating your successes and find out more about the awards on offer?

One of the reasons these awards continue to be both popular and credible is that The International Customer Experience Award entry process has rigor and high standards built in. There’s a fair and transparent scoring system, plus at least five independent judges in every category.

The ICXA entries come in two halves. You get 50% of the marks available based on your written entry and the other half come from your live entry presentation on finals day if you’re shortlisted. This year the awards finals on October 28-29 will be a historic occasion – the largest ever collection of CX case studies! Hundreds of companies will be sharing their stories, building connections with each other and picking up ideas to implement in their own businesses. The awards finals will take place live online, allowing professionals from all over the world to come together with ease, while the ceremony will be hosted at the iconic Wembley Stadium in London on November 5 with more than 1000+ estimated attendees. 

“In its eighth year, the International Customer Experience Awards is leading the global CX momentum. Last year we broke records with 120 companies from 32 countries. It’s wonderful to be able to recognize outstanding CX from all around the world. In our customer tracker operated by Kantar we have an NPS rating of +72 so we are confident you will have an amazing experience. If you didn’t enter before, why not join in. If you joined us before I look forward to welcoming you again. This year we will also be providing an exceptional online awards experience followed by a night of celebration at Wembley”

Neil Skehel, CEO and Founder, Awards International

This year’s ICXA has 27 categories, each celebrating a particular aspect of CX, DX or EX excellence. Categories are organized into five main sections:

• Customer Experience – celebrating the key elements of a world-class CX strategy, customer-centric culture, contact centre pioneers and more. 
• Digital Experience – recognizing particular industries and practices that are shaping the CX future at organizations transforming the industry through their use of tech and other digital innovations.
• Employee Experience – championing companies that pride themselves on making their employees enjoy their time at work. 
• Industry Specific – this section is to showcase the best in class in particular industries, such as telecoms and financial services. 
• CX Professionals – honoring individuals and teams who are essential for CX success. 

Read on further to see how to put a high quality entry together and pick the perfect category for you.

How to enter

Fancy taking home the trophy for the Best CX Strategy or even Best Place to Work or Team of the Year? Then you’ve got until August 21 2026 to get your entry in, with the submission deadline one week later on August 28. The standard first entry fee is £699+VAT or the four entries package is £2,599, but there are significant savings to be made if you enter before various deadlines. For example, enter before May 29 for super early bird rates (single entry £499/four entries package £1,799). Early bird rates are available until July 24 (single entry £599/four entries package £2,199) – but don’t worry you still have until Aug 28 to submit your entry, so a great way to save! 

Once you’ve registered and paid, you’ll be given access to an online entry portal where you’ll find the entry template. Entry forms have been simplified this year, with most now requiring you to answer seven questions. These sections include how you went about planning and preparing for your initiative, what you hoped to achieve, stakeholder engagement, what made it innovative and creative, plus the all-important impact and benefits section.

As I mentioned, 50% of the overall entry scoring rides on that all-important written entry. This can be pretty daunting when it comes to making a start. My advice is to ensure your entry is interesting! With more than 120 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.

The categories

The ICX Awards has 27 varied categories to take your pick from, you can find the full list of categories available here, but here’s a bit more information about some of the categories on offer:

“With more than 120 companies shortlisted last year, the judges had a lot of reading to do! Waffle, jargon and unsubstantiated claims will be sure to turn the judges off – and don’t forget to talk about what you actually achieved as well as how you got there. Remember this is all about your customers – judges need to really see how you impacted customer experience.​”

Next steps?

Do any of these make you think “That’s us” or “We could win that”? With previous winners including Samsung Electronics, Cisco and AIB – you could be joining high profile companies in the 2026 Hall of Fame.

Perhaps you are looking at the entry form and not knowing where to start? If so, then I recommend you let us help with the creation of your written submission. We’ve been helping businesses enter and win business awards, including successfully winning International Customer Experience Awards. Details of our award entry writing services can be found here.

I would be happy to give you a call to help you double check your chances of success and explain our pricing options. You can contact Boost via our contact form or email me directly via milly.bones@boost-awards.co.uk

I look forward to hearing from you.

Milly